Lantmännen is an agricultural cooperative and Northern Europe’s leader in agriculture, machinery, bioenergy and food products.
Fresh bakery dominates, capturing 71 % of total European bakery sales — signaling steady demand for quality baked goods year-round. Indulge in the rich tastes of the season — from buttery pastries to wholesome breads that make every moment feel like home.
Flavour profile - Apple & Caramel
Both caramel and apple remain core, resilient flavour pillars in bakery — they’re familiar, comforting, and flexible partners.
-
Trend forecasters see consumers gravitating toward “warm nostalgic comforts” in fall — flavours that evoke familiarity, cosiness, and emotional warmth. Apple and caramel play nicely into that.
-
The comforting “sweet + tart” profile plays into nostalgia and emotional pull, both strong purchase motivators during cooler months.
-
Caramel + apple isn’t fading — it’s being pushed, remixed, elevated.
Cinnamon & Spice: Evergreen but evolving
-
Cinnamon, nutmeg, and spice notes remain core to autumn bakery offerings.
-
In flavour innovation roadmaps, “apple + cinnamon” continues to be a resonant combo and is often used as a reliable anchor when experimenting with more adventurous twists.
-
Because spice profiles have low barrier to consumer acceptance (most are used to seasonal spice in baked goods), they’re an ideal “bridge” flavour when introducing adjacent variants (e.g. cinnamon-pear, cinnamon-maple).